Wilson’s 5 and Dollar
August 2, 2017 Cheap Advertising

Check out these cheap advertising images:

Wilson’s 5 and Dollar
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Yet another photo that probably only I will like, but that’s okay. Wilson’s was a little "5 and dime" store in my hometown of Simpsonville, SC growing up. I’d ride my bike there to buy cheap junk. Not everything was under a buck though. I think I got some Cliff’s Notes there once and my Egyptian Lover LP there. LOL!

I took this photo because it was kind of sad. The sign is falling apart. But also I liked the fonts here. Red brick. Lonely bench that hasn’t been updated in who knows how long. I just think it’s cool.

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Subjects of the Visual Arts: Bicycles

Bicycles, introduced in Europe around 1863, were the first democratic means of transportation. In practical terms, bicycles eliminated the reliance on the horse and buggy.

The "Golden Age" of bicycles came in the 1890s and they were particularly fashionable in cosmopolitan cities such as New York, London, and Paris. Men smoked fewer cigars, wore cheaper suits, and forwent hats and shaves, while men and women read less and stopped regularly observing the Sabbath–all as a result of the bicycle craze.
Sponsor Message.

During this Golden Age campaigns were waged to encourage women to ride and, as a result, the bicycle became both a symbol and a means of women’s liberation.

With the new transportation came a "rational dress" movement for women, who could not reasonably be expected to ride in full skirts, wearing the average of thirty-seven pounds of clothing that was common before the advent of the cycle. As a result of the cycling craze bloomers in the 1880s at last became a viable fashion option for women, although feminists had pushed for years for their acceptance.

Another direct result of cycling’s popularity was a rise in female athletes–cycle riding had proved that exercise was not detrimental to women as was commonly believed. However, women cyclists were criticized for abandoning their femininity and becoming "mannish" or "manly women."

In the United States, an image of singer Katie Lawrence appeared in men’s clothing on the sheet music for the 1892 popular song Daisy Bell, a love song to a cycling woman about a bicycle built for two.

Bicycling was also associated with men’s sexuality. In the late nineteenth century popular press cartoons often depicted weakened men having to assume women’s household chores because women were busy being athletic, while men who lived in cities and/or led inactive lives were considered "effeminate." Cycling was advocated as a means through which they would recover their manhood.

In France, Art Nouveau advertisements for bicycles often included nude or otherwise liberated women; one ad from around 1899 for Liberator Cycles depicted a bare-breasted helmeted Amazonian warrior alongside her wheels, while another from around 1895 for Cottereau Cycles showed a woman astride her cycle while breast-feeding.

In Staten Island, New York, lesbian photographer Alice Austen often pictured her bloomer-wearing women friends astride their bikes. In what would be some of her only commercial work, Austen made the illustrations for Violet Ward’s book Bicycling for Ladies (1896).

Many artists, including Czech Art Nouveau master Alphonse Mucha, created advertising posters for bicycles. Perhaps the most famous uses of bicycles in art are French artist Marcel Duchamp’s 1913 "ready made" sculpture Bicycle Wheel, made of a bicycle wheel and fork, and Pablo Picasso’s 1943 assemblage Bull’s Head, constructed with a handlebars and a bicycle seat.

Lost Gas
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At the corner of Main & Summit is this weird little defunct gas station. I’ve been watching for years to see if anyone ever does anything with it. It’s such a tiny postage stamp of land that I’m sure the setbacks would make it impractical to build anything new there. Someone began this really cheesy and amateurish remodel, then gave up (or got red-tagged).

Originally the building was stucco, and in the 60s it was an off-brand gas station. I have a clear memory from my childhood of driving past this station and seeing a sign advertising gas at 26 cents a gallon. Even at the time I remember thinking, "hmm, that’s cheap."

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